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Digital Marketing Manager CV Template

Digital marketing covers SEO, SEA, social, email/CRM, analytics. The gap between candidates plays out almost entirely on quantification: a "marketing manager" with no numbers disappears next to a "marketing manager — +220% SEO traffic in 18 months, Ads ROAS × 2.4". ATS expectations are heavily tool-driven: listing GA4, Looker Studio, HubSpot, Mailchimp, Semrush, Ahrefs sharply improves matching. The CV structure should mirror the funnel — acquisition (paid + organic), activation (CRO), retention (email/CRM) — so the recruiter quickly maps the candidate onto their own marketing architecture.

Monthly gross salary — France 2026

Junior

€2,400

Median

€3,300

Senior

€5,200

Source: INSEE / Apec / France Travail aggregate. Regional spread can reach ±20%.

Skills expected for a digital marketing manager

SEOGoogle AdsMeta AdsGA4HubSpotLooker StudioSemrushNotion

High-impact bullet examples

Copy, adapt, then quantify with your own numbers. A great bullet starts with an action verb and ends with a number.

  • Organic growth: +220% SEO traffic in 18 months (35k → 112k monthly visits), shipped 65 optimised content pieces
  • Rebuilt Google Ads + Meta campaigns: €380k/yr budget, ROAS lifted from 1.8× to 4.3×, CAC cut by 28%
  • CRM automation (HubSpot): 12 nurture sequences live, 38% open rate, lead → SQL conversion from 9% to 17%
  • Built a Looker Studio dashboard for EXCO, 8 marketing KPIs tracked in real time

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